Ben Browning, founder of Resonant, in a navy blazer and white shirt in a modern office

For Recruitment and Search Firms

Replace random BD with a consistent way to win high-value clients.

We build a repeatable approach to target, win and grow high-fee, committed accounts.Benchmark your BD →See how we work

18+ yearsin recruitment

Systematic BDbuilt around your firm

100+ firmstrusted Resonant

The reality

Great recruitment doesn’t always mean good business.

A team can deliver excellent recruitment and still struggle to build a high performing culture and high profit business. 


Reduced fees, weak client commitment and low fill rates can make great recruiters struggle  to win the quality of work their capable of.

Adam Tiberius
Adam TiberiusDirector, Zenopa Life Sciences
Ben has been instrumental in developing our global business development strategy. We’ve seen results scale at pace with a substantial impact on exclusivity rates, fill rates and fees.

He’s caused me to think differently about every aspect of how we win and serve clients and most importantly, why. That has stopped the rollercoaster, and earned the opportunity to work with clients who truly value what we do.

The traditional model is delivering less

Random BD produces random results.

The difference is not effort or skill on it's own. It is whether everyone follows a method designed to win high value work and grow valuable relationships.

01Timing

BD starts when you don't have enough jobs on.

02Targeting

Consultants chase every new lead equally.

03Selling

Racing to win jobs or searches beats earning commitment and building value.

04Growth

Getting more out of relationships relies on good timing, and gut feel.

The signs of a healthy firm

Margin. Motivation. Momentum.

A better BD system changes more than pipeline. It improves the economics and energy of the whole firm.

01Margin
Your team wins work that pays properly, rather than discounting to win low-priority jobs.
02Motivation
Consultants feel inspired to win with a method they believe in, instead of burning out on activity that rarely converts.
03Momentum
The business grows stronger and more valuable at a pace the founder sets instead of being held back by weak BD.
MarginMotivationMomentum

What we make systematic

Three strategies. One method your team can follow.

BD isn’t just pulling jobs. It’s how you win high-value clients, grow them into repeat business, and capture the full value of the work you do.

01

Client Acquisition

Choose high-value accounts, reach the right decision-makers and open conversations around commercial value.

02

Account Expansion

Turn one successful placement into broader, recurring revenue from the relationship.

03

Commercial Offer

Turn your expertise into services clients understand and value, then give your team a clear way to sell them, earn commitment and protect your fees.

See how the method works
Ben Browning in a working conversation with a recruitment leader

What changes

A better BD system shows up in the work, the revenue and the team.

Better work

“A substantial impact on exclusivity rates, fill rates and fees.”
Adam Tiberius
Director, Zenopa Life Sciences

Better growth

“Ben has been instrumental in changing our thought process of how we generate revenue.”
Reiss McNally
Co-Founder, Molecular Search

A stronger team

“For the first time, we have a strategy and structure company-wide for BD.”
Richard Fisher
CEO, Skillsearch

Who this is for

For leaders ready to make good BD repeatable.

Recruitment and search firms where

  • Revenue is growing, but profit isn't keeping pace.
  • The business depends too heavily on the founder or a handful of top billers.
  • Consultants win plenty of vacancies, but too few committed, profitable assignments.
  • Existing client relationships aren't delivering their full potential.
  • The owner wants a stronger, more scalable commercial model before the next stage of growth.

The next step

Find out where your business development is losing value.

Join a private session for recruitment and search leaders for a focused, 45-minute live working session with Ben Browning. Pinpoint where your team’s BD is losing value and leave with one clear priority.

“For the first time, we have a strategy and structure company-wide for BD.”
Richard Fisher
CEO, Skillsearch