Ben Browning, founder of Resonant, in a navy blazer and white shirt in a modern office

For Recruitment and Search Firms

Replace random BD with a consistent way to win high-value clients.

We build a repeatable approach to target, win and grow high-fee, committed accounts.Benchmark your BD →

18+ yearsin recruitment

Systematic BDbuilt around your firm

100+ firmstrusted Resonant

The reality

Great recruitment doesn’t always mean good business.

A team can deliver excellent recruitment and still struggle to make the numbers work.

Fee discounting, uncommitted clients and low fill rates leave good recruiters doing work they never get paid for.

Adam TiberiusDirector, Zenopa Life Sciences

Ben has been instrumental in developing our global business development strategy. We’ve seen results scale at pace with a substantial impact on exclusivity rates, fill rates and fees.

He’s caused me to think differently about every aspect of how we win and serve clients and most importantly, why. That has stopped the rollercoaster, and earned the opportunity to work with clients who truly value what we do.

The traditional model is delivering less

Random BD produces random results.

The difference isn't effort or individual talent. It's whether your recruiters have a shared, repeatable method to target high-value clients and protect their fees.

01Timing

BD starts when you don't have enough jobs on.

02Targeting

Consultants chase every new lead equally.

03Selling

Racing to win jobs or searches beats earning commitment and building value.

04Growth

Getting more out of relationships relies on good timing, and gut feel.

The signs of a healthy firm

Margin. Motivation. Momentum.

A better BD system changes more than pipeline. It improves the economics and energy of the whole firm.

01Margin: Your team wins work that pays properly, rather than discounting to win low-priority jobs.
02Motivation: Consultants stop grinding through low-conversion activity and start running outbound they actually have confidence in.
03Momentum: The business grows stronger and more valuable at a pace the founder sets instead of being held back by weak BD.

What we make systematic

Three strategies. One method your team can follow.

BD isn’t just pulling jobs. It’s how you win high-value clients, grow them into repeat business, and capture the full value of the work you do.

Client Acquisition

Choose high-value accounts, reach the right decision-makers and open conversations around commercial value.

Account Expansion

Turn one successful placement into broader, recurring revenue from the relationship.

Commercial Offer

Turn your expertise into services clients understand and value, then give your team a clear way to sell them, earn commitment and protect your fees.

See how we build this into your firm

Ben Browning in a working conversation with a recruitment leader

What changes

A better BD system shows up in the work, the revenue and the team.

Better work

“A substantial impact on exclusivity rates, fill rates and fees.”

Adam Tiberius
Director, Zenopa Life Sciences

Better growth

“Ben has been instrumental in changing our thought process of how we generate revenue.”

Reiss McNally
Co-Founder, Molecular Search

A stronger team

“For the first time, we have a strategy and structure company-wide for BD.”

Richard Fisher
CEO, Skillsearch

Who this is for

For leaders ready to make good BD repeatable.

Recruitment and search firms where

Revenue is growing, but profit isn't keeping pace.
The business depends too heavily on the founder or a handful of top billers.
Consultants win plenty of vacancies, but too few committed, profitable assignments.
Existing client relationships aren't delivering their full potential.
The owner wants a stronger, more scalable commercial model before the next stage of growth.